A masterclass in small business social media engagement

The three entrepreneurial contestants in our business challenge programme Reach for the Clouds were recently mentored ahead of their second challenge which focuses on engaging social media influencers. Before outlining what the entrepreneurs have to do, Tamsin Fox-Davies, small business evangelist at Constant Contact, shared expert advice on how to use social media communities to grow a company. Watch a video of the advice for gave below.

Reach for the Clouds, a series of real world business challenges for three entrepreneurs, is presented in association with Xero. Find out more about the contestants and challenges at http://www.businesszone.co.uk/xero-reach-clouds