LinkedIn for Small Business (Part I)

Social networking services like Facebook, Twitter and Instagram get most of the media attention. They are large networks with millions of (and billions in the case of Facebook) users. But, did you know that there are more LinkedIn users in the United States than Twitter? LinkedIn can help your small business for branding, sales, marketing, advertising, and more. In this Webinar, we will provide an overview of the benefits and features for the branding and marketing faculties of LinkedIn. As most businesses are using Social Media to connect with potential, present and past buyers and we know that one-third of U.S. workers are on LinkedIn, this is still an untapped platform to get in front of customers.

In this Web-based presentation, we will cover:
1) an overview of the LinkedIn platform (profile, company profile and business services);
2) the appreciable benefits and features for branding and marketing on LinkedIn; and,
3) a few practical strategies for using LinkedIn for branding, PR/Social Media marketing, sales, website traffic lead generation, and more.

We recorded and archived part 2 of this Webinar here: https://youtu.be/R4HuNe1idac.


These Webinars are hosted by the Virginia Small Business Development Center Network – http://virginiasbdc.org – and presented by Ray Sidney-Smith, Managing Director of W3C Web Services, providing affordable Web, WordPress, email, domain and other related services for Small Business – http://web.w3cinc.com. With the transfer of your business’ domain, Web *and* email hosting services, get a complimentary 1-hour Web, Mobile & Social Media strategy session. Email webservices@w3cinc.com to get started!