Marketing strategy for the new Financial Year by Kelby

Level: Beginner

Good business owners are constantly reviewing strategy, updating plans, and getting an edge on their competitors.
We are going to spend an hour looking at what worked over the past 12 months, where we want to be at the end of the next FY, and how we are going to get there.

This workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program.

I have been working with small and medium business in regional areas of NSW and QLD since 1990. This has given the opportunity to assist a wide range of business types, industries, and ownership structures. From single-operator service businesses to complex multi-family agricultural operations, small cafés to multi-site hotel groups, cutting-edge engineering companies to digital agencies – there is not much I have not seen, learned from, and can bring to bear on your business.
During that time I have been able to help with their finance structures and costs, developed strategies for cashflow improvement, helped resolve partnership conflicts, assisted with the development of a digital presence and sales channel, and worked through the issues associated with expansion and relocation.
This has provided me with broad base of experience which I can apply to your business, and also access to a wide range of people with expertise in highly specialised areas – to address those challenges which require their particular skillset.
I have also operated my own SME’s during that time, from finance to hospitality and general consulting. This means I have real-world experience behind the advice – I have implemented the strategies we talk about and personally enjoyed their impact.

#marketing #smeadvice #smallbusiness #smallbusinessadvice #planning #strategy #sme #smemarketing #smallbusinessmarketing

About Digital Solutions – Australian Small Business Advisory Services
The Digital Solutions program is built to help small business owners develop their digital marketing skills, from social media to building a better website, making online sales, creating Google and Facebook Ads, and more. All with the advisory and guidance of experienced industry experts who keep you on the right track and help you learn with step-by-step support and check-ins.
In almost four years we’ve helped over 15,000 small businesses in QLD, WA and NT to become more confident with digital marketing. With generous support and sponsorship from the Australian Government, you can access over $1,000 value in business advisory, training and online resources for only $44.
At this event, we’ll discuss how our program works and how we can help you to build a more resilient business.

Important – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Industry, Science, Energy and Resources for program evaluation and reporting purposes; and businesses may be approached by a representative from the Department to complete a survey on the services provided.