The Realistically Achievable Content Creation Framework by Dante

Level: Beginner

76% of blogs never get past three articles.
82% of podcasts don’t get past 6 episodes.
50% of newsletters don’t get past 5 editions.


Because content creation is hard.
It requires you to come up with a topic to write about, a style of writing, the graphics, photos or video and then you need to produce and schedule the content itself.

You’re expected to be creative, systematic, grammatically correct, a fast graphic designer and a videographer all within the same moment.
It’s why so many of us just give up.

Dante St James has grown his online following by over 10 times in the past year through various methods. One of those is through a systematic approach to content that keeps ideas fresh, the style on-brand and the process achievable and repeatable week after week.

In this 1-hour class you will learn:
1. How to focus in one or two subject areas
2. The styles of writing that keep content fresh
3. How to maintain your brand focus in graphics
4. How to infuse your posts with your values
5. How to break the process into chunks
You will walk away with a plan to create original content that is fresh, compelling and focused on your credibility and ability to help your customers solve their problems.

This workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program.

Dante St James is one of Australia’s most accredited and recognised digital skills trainers, having started coding his own games on a Commodore 64 in 1985, to building websites from 1996 and having worked in media, marketing and technology since then. Having seen the rise of the web, web 2.0, social media and now the beginnings of the metaverse, Dante has maintained a place at the forefront of technology for nearly four decades. Now based in the Northern Territory, Dante has been recognised as a finalist for three years running in the NT Digital Excellence Awards, has been selected as one of five accredited trainers for Meta (Facebook) Australia, holds training contracts for Google’s Digital Springboard program and working with the Australian Government’s Digital Solutions and Entrepreneurship Facilitators programs.Dante has accumulated 107 certifications in various technologies and business skills, which he sees as vital for the operation of his training and marketing agency, Clickstarter, public speaking training agency, Speakstarter and startup pre-accelerator StartUp Territory.

#content #contentcreation #copywriting

About Digital Solutions – Australian Small Business Advisory Services
The Digital Solutions program is built to help small business owners develop their digital marketing skills, from social media to building a better website, making online sales, creating Google and Facebook Ads, and more. All with the advisory and guidance of experienced industry experts who keep you on the right track and help you learn with step-by-step support and check-ins.

In almost four years we’ve helped over 15,000 small businesses in QLD, WA and NT to become more confident with digital marketing. With generous support and sponsorship from the Australian Government, you can access over $1,000 value in business advisory, training and online resources for only $44.

At this event, we’ll discuss how our program works and how we can help you to build a more resilient business.

Important – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Industry, Science, Energy and Resources for program evaluation and reporting purposes; and businesses may be approached by a representative from the Department to complete a survey on the services provided.